Product work at Cinequest Inc. and its creator platform, Creatics — mostly 0→1 consumer & AI. A few are proprietary or under NDA; happy to walk through any of them.
↓ Full résumé (PDF)Turned a throwaway user quote ("I want to ask Michael Corleone, not Al Pacino") into a shipped AI product — grounded in the real screenplay so it never makes things up, gated behind a dead currency.
Took a broad, ambitious mission and turned it into a real product: the concept, the strategy, the roadmap, and an AI system built into the core rather than bolted on. In market, with users worldwide.
Shipped a no-code CMS in ~6 weeks so marketing & ops could self-serve — guardrails built in, the festival modeled as structured data, AI layered to organize 20,000 assets.
Diagnosed a funnel dropping ~30% at every step, then rebuilt it: value on arrival, trust before the ask, two questions at signup, the rest spread one-per-visit.
Started from an asymmetry: filmmakers love the making, audiences only see the finished cut. Designed three loops — behind-the-scenes, five-stage voting, and light gamification — to turn viewers into participants.
Made the unpopular call to slow the launch and instrument it first — we were building for an audience we didn't fully understand. The data showed which of six engagement modes actually retained.
Rebuilt the format and incentives end to end and rallied a cross-functional push to bring a disengaged community back to life.